Choosing between them, and weighing up the benefits against more affordable phones by these brands, is no easy task. It's now common to see multiple variations of these flagships, typically a standard model, a 'Plus' or 'Pro' version with enhanced features and/or a larger display, and the very top end 'Ultra' or 'Max'. If you're looking for a high-end mobile phone, two of the most popular options on the market are the Apple iPhone and the Samsung Galaxy S series, running on Android.Įach year these phones compete with the latest features, camera technology and designs at the premium end of the market, with the very best handsets costing upwards of £1,000. Apple and Samsung are the titans of the smartphone world, but which is the best brand to go for? Here, we explore the features that separate the two.
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